Ask Aida is an interactive cooking show on the Food Network hosted by Aida Mollenkamp. The show began airing on August 2, 2008. On Ask Aida, Noah Starr serves as the "tech guru" sorting through then asking the many culinary questions sent to Mollenkamp via email, text, phone calls and video. Also during each episode, Noah tries to "stump" Aida with a crazy ingredient or gadget. Each show also has an advertisement telling viewers how they can get a link to that episode's recipes via text message. For Season 2, the format of the show changed slightly, Starr was removed from the program.