~ tracking down this book ~
only cover on file
Laws of media
from the book
“We learned that [the four Laws of Media] applied to more than what is conventionally called media: they were applicable to the products of all human endeavour, and also to the endeavour itself. One colleague at the university tried them on remedies for cancer, and found they worked. With another, my father tried business procedures; with another, Newton's laws of motion. They worked! The floodgates burst. (E. McLuhan, 1988, p. ix)”
1988252 pages~4½h read
only cover on file
Laws of media
from the book
“We learned that [the four Laws of Media] applied to more than what is conventionally called media: they were applicable to the products of all human endeavour, and also to the endeavour itself. One colleague at the university tried them on remedies for cancer, and found they worked. With another, my father tried business procedures; with another, Newton's laws of motion. They worked! The floodgates burst. (E. McLuhan, 1988, p. ix)”
1988252 pages~4½h read
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