The 'Mad Man' of movie posters, Bill Gold's life's work spans six decades and over two thousand films. He was the man behind campaigns for the greatest movies the world has ever seen. The first movie poster Gold designed was for Casablanca in 1942. Over the next 70 years, he designed posters for Dial M For Murder, Bonnie and Clyde, Bullitt, My Fair Lady, Get Carter, Dirty Harry, The Untouchables, Unforgiven, and many more. Several of these posters became as iconic as the films they advertised, coveted items cherished by movie-goers all over the world. The book is introduced by a foreword from long-time collaborator and friend Clint Eastwood, and the accompanying text is by Christopher Frayling.