The title character (who remains unseen) is the equine star of television's longest-running and most popular show, in which he is partnered with "The Lush Thrushes," a cowboy troupe whose members bear the names of the various brands of booze they guzzle so copiously. The group makes a rare live appearance at the Houston Astrodome, only to flop disastrously, and then retreats to their hotel where each member then reveals his (or her) innermost thoughts in hilarious detail. When the hotel catches fire they are too far gone to notice, and the epilogue finds them all in heaven - dressed in white western finery, and lamenting the fact that "Whiskey," who miraculously survived the inferno, is about to become the star of a new series.